The saying that satisfied #customers tell three friends and an angry customer tells 3,000 friends has indeed made the topic of customer experience (CX) one of the hottest topics in the #business world in recent times. And it should because no matter how good the product you’re selling or how talented you may be, the most lasting impression the customer will have of your #business is the direct interaction they have with you.
In these days of the internet and #ecommerce, this is crucial. Your #competition is only a click away. Except your customer service creates that experience that will make the customer to want to continue doing business with you, they could easily defect to your competition. Of course, you don’t want this to happen. Therefore, making your customer’s experience with you unparalleled is key to your success.
It doesn’t matter what kind of business you are in focusing on the customer is absolutely crucial to getting the results you’re hoping for. The best way to do this is to improve the customer’s experience. Let me offer you a few different ways you can ensure they’re getting the experience they deserve.
1. Train Your Staff and Keep Them Happy
When you have well trained, happy staff, you’re going to have happy customers. Your customers will be able to tell whether your staff are happy or not, as it’ll show in the kind of service they receive. Make sure you do what you can to keep your staff happy, and the customer experience should follow.
Showing your staff that you’re interested in their development can help, and of course making the work environment a great place for them to be.
Offering bonuses and things could also be a good idea.
2. Aim To Resolve Issues In A Timely Manner
If your customers have any issues, aim to resolve them in a timely manner. It can take a lot to rectify, depending on the seriousness of the situation.
Do whatever you can to make them feel like they have had their problem resolved.
3. Offer Support
After working with you, make sure you offer your customers support. They may need more help and advice. Customers don’t just come to you for your product or service. It’s the overall experience!
Here’s an infograghic with some more information that could help you figure things out:
Infographic Produced By Red Stag Fulfillment
Over to you: What are your thoughts on this infographic? What more tips can you offer to help improve the customer experience? Or have you any personal story on customer experience you want to share with us?
Feel free to bare with your mind in your comments below.