Let’s be frank, you love the numbers right? You love logging into your Google Analytics account to see how your blog is doing, traffic-wise. Of course, you are not alone. We all love to watch our traffic grow, and assess what content is working.
Unfortunately, we often find ourselves hitting a plateau. After a period of growth, it’s easy for traffic to level out, or even start to dip. But as a blogger what you are looking for is that long, upward curve!
The good news is that with careful planning and hard work, it is possible to hit the big numbers. Yes, I’m talking about numbers like 100,000 visitors a month and even more! All you need is to know what to do and how to go about doing it.
In this post I want to share with you a few ideas on how you can boost your blog traffic figures. Interested right? Then let’s get started!
4 Simple Ways to Get More Traffic to Your Business Blog
1. Better Content
Content is the single most important thing when it comes to generating traffic. That’s what people come to your website for! Start by taking a look at your existing content. Is it good enough to attract hundreds of thousands of people? Does it offer something compelling, unique, and powerful? Does it make people want to share it with others? Once you know your content is great, spend some time on the titles and headlines. Make them irresistible, so that it drives more people to your site.
SEO stands for search engine optimization. It’s a series of tricks and techniques that help your website rank higher on Google. Most of the biggest websites get up to 50% of their traffic from Google searches alone. That’s an enormous amount of people to your site. SEO campaigns center on targeted keywords and linking strategies. You can start the process yourself, but we find much better results using a professional agency. The SEO world is tricky and complicated; you’ll need a good road map to navigate through the process!
Advertising is a quick and easy way to drive tons of traffic to your website. Simply create a visually powerful and persuasive advert, and host it on Facebook or Google. You’ll quickly see a surge of traffic to your site in no time. Now, this is brilliant for short-term traffic. However, you need to consider the long-term implications too. If you want a return on that advertising investment, you need to capture those visitors. Get them to buy from you, or sign up to your mailing list. Advertising is useless if you don’t capitalize on it.
The networking opportunities for bloggers are endless. There are millions of blogs out there, each looking to grow and develop. You can reach out to them and make connections that will help you grow. They’ll help make your blog more successful. Start by posting comments on similar blogs, and building a relationship. Ask about guest-blogging opportunities, and write great content for another site. Every time you do, you’ll get a link back to your site, and plenty of referral traffic. Build up your network like this, and you’ll soon develop a powerful web of traffic coming back to your site. Don’t see other sites as competition, see them as a chance to send more viewers to you!
There are indeed various ways and strategies you can implement to get more traffic to your blog. The above are four of the most powerful ways. You can creatively apply them to your blog marketing and you will see outstanding results. As you work with these ones you will definitely have more ideas to use. And of course, if you have any other fantastic secrets to share with us never hesitate to do so in the comment section!